I need your help guys

Hello Innovation community,

I’m in a very special situation rn for which I could really use any help possible. I am applying for this tough university masters Programm in my country and until tomorrow morning i have to develop a strategy for a low cost shampoo company boosting their sales for the target group of 15-25 year olds with focus on innovation. Unfortunately I have zero knowledge in this field since I’m from the art background.

I know it is a lot to ask but since I’m so scared of not making the Programm (it’s a mixture of Marketing and politics) I thought I give it a shot and ask you guys.

Any advice is really appreciated! Thank you so much!