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Unlocking the Secrets of Magento 2: How Search Query Table Influences Customer Experience and Site Performance

Unlocking the Secrets of Magento 2: How Search Query Table Influences Customer Experience and Site Performance

Magento 2's e-commerce platforms harness advanced tools like the search_query table to bolster user experience and site performance. This table collects customers' product searches, forming an intelligent basis for search suggestions and offering insights into customer preferences and trends. Consequently, these insights prove invaluable in crafting product offerings and marketing strategies. However, the search_query table can be a double-edged sword. Altering it without understanding the potential effects could impair customer experience and forfeit critical insights. Purging or truncating the table could disable search suggestions, making shopping challenging for customers. Thus, Magento 2 store owners must meticulously manage the search_query table to utilize its potential, ensuring stellar site performance, a superior user experience, and enhanced customer satisfaction.

Full article here: https://lawsuithelpdesk.com/unlocking-the-secrets-of-magento-2-how-search-query-table-influences-customer-experience-and-site-performance/

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