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Unlocking the Secrets of Magento 2's Search_query Table: How the Power of User Queries Can Drive Your Online Store Success

Unlocking the Secrets of Magento 2’s Search_query Table: How the Power of User Queries Can Drive Your Online Store Success

The search_query table in Magento 2 is crucial for improving user interaction and personalizing customer experience. It records user queries, which can be used to provide accurate search suggestions for new customers. This collected data provides insights into customer trends, useful for optimizing product placements, marketing strategies, and inventory management.

Upon examining the search_query table, 'query_text' stores the exact user search, providing valuable insights. 'num_results' tracks the number of search results per query, indicating search engine and product catalog effectiveness. 'Popularity' shows the frequency of specific search terms, informing SEO and content marketing strategies. 'store_id' allows for analyzing customer behavior specifically based on the store.

Full article here: https://lawsuithelpdesk.com/unlocking-the-secrets-of-magento-2s-search_query-table-how-the-power-of-user-queries-can-drive-your-online-store-success/

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