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Business Insights

Blog posts of business insights and news.

Putting the brakes on unproven superiority claims

If you say you’re better, you’d better be better – and you’d better have appropriate proof to back up that claim. That’s a takeaway tip for businesses from the FTC’s proposed settlement with Federal-Mogul Motorparts, LLC. Michigan-based Federal-Mogul sells a wide variety of auto parts, including Wagner OEx brake pads – an after-market product bought and …

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